Some Kids Hate Mateo: Snow Days Can Be Hungry Days For Some Students

BATTLE CREEK, Mich., Feb. 9, 2018 /PRNewswire/ -- A Winter Storm Warning has been issued for much of the Midwest this weekend. Winter Storm Mateo is on the way, and his presence isn't welcome by some students. 

Snow days are something most students love, however for food-insecure children, an impromptu day off can mean they're cut off from their most consistent access to food. That leaves these kids and the school officials who help feed them cheering against snow days each winter, something most people would never consider.

This winter, Kellogg Company and No Kid Hungry are shining a light on this rarely seen side of the fight against hunger. Together, these partners filmed this video featuring teachers, administrators and school staff from a Midwestern high school, who share letters from students detailing the emotional toll missing school takes on food-insecure students.

"Snow days, when kids don't have access to school meals, are especially hard on the 1 in 6 kids in the United States who face hunger," said Jill Davis, Senior Vice President at No Kid Hungry. "We can end child hunger by making sure kids in need get a healthy breakfast at school, which is exactly what our partnership with Kellogg entails, improving and expanding school breakfast programs in cities across America."

As part of their Breakfasts for Better Days™ global signature cause, Kellogg Company has partnered with No Kid Hungry to help make sure more kids have access to wholesome meals in schools. Share this video on your favorite channels to help spread the word about this critical issue throughout this winter.

About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg's®, Keebler®, Special K®, Pringles®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2016 sales of $13 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of crackers and savory snacks; and a leading North American frozen foods company. And we're a company with a heart and soul, committing to help create 3 billion Better Days by 2025 through our Breakfasts for Better Days global purpose platform. To learn more, visit www.KelloggCompany.com or www.OpenforBreakfast.com and follow us on Twitter @KelloggCompany, YouTube and on our Social K corporate blog.

About No Kid Hungry
No child should go hungry in America, but 1 in 6 kids will face hunger this year. Using proven, practical solutions, No Kid Hungry is ending childhood hunger today by ensuring that kids start the day with a nutritious breakfast, eat healthy summer meals, and families learn the skills they need to shop and cook on a budget. When we all work together, we can make sure kids get the healthy food they need. No Kid Hungry is a campaign of national anti-hunger organization Share Our Strength. Join us at NoKidHungry.org.

SOURCE Kellogg Company

For further information: Kellogg Company Media Hotline: Media.Hotline@Kellogg.com, 269-961-3799

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