Corporate & U.S. News

BATTLE CREEK, Mich., March 20, 2014 /PRNewswire/ --

Tweetable Highlights:

• @KelloggCompany again named a World's Most Ethical Company by @Ethisphere 
• Legacy of integrity, commitment to values lead to repeat recognition as a World's Most Ethical Company by @Ethisphere

Kellogg Company has once again been recognized as one of the World's Most Ethical Companies by Ethisphere Institute, an independent research center promoting best practices in corporate ethics and governance. This is the sixth time Kellogg has received the designation since Ethisphere first began honoring companies in 2007.

According to Ethisphere, honorees understand the correlation between ethics, reputation and daily interactions with their brand. World's Most Ethical honorees not only promote ethical business standards and practices internally, they exceed legal compliance minimums and shape future industry standards by introducing best practices today.

"Our century-old legacy of integrity lives on in the way we run our business, serve our customers and consumers, create value for our investors, and make a difference in our communities," said John Bryant, President and CEO of Kellogg Company.

"This honor means a great deal to all of us at Kellogg. We see it as a reflection of our collective commitment to our K Values, which guide how we pursue our goals, tackle challenges and find innovative solutions."

To determine its World's Most Ethical list, Ethisphere scores hundreds of companies in five categories: ethics and compliance program (25%), reputation, leadership and innovation (20%), governance (10%), corporate citizenship and responsibility (25%) and culture of ethics (20%).

"We at Ethisphere believe that customers, employees, investors and regulators place a high premium on trust and that ethics and good governance are key in earning it," said Ethisphere's Chief Executive Officer, Timothy Erblich.

The full list of the 2014 World's Most Ethical Companies can be found at http://ethisphere.com/worlds-most-ethical/wme-honorees/

About Kellogg Company

At Kellogg Company (NYSE: K), we are driven to enrich and delight the world through foods and brands that matter. With 2013 sales of $14.8 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Our brands – Kellogg's®, Keebler®, Special K®, Pringles®, Frosted Flakes®, Pop-Tarts®, Corn Flakes®, Rice Krispies®, Kashi®, Cheez-It®, Eggo®, Mini-Wheats® and more – nourish families so they can flourish and thrive. Through our Breakfasts for Better Days™ initiative,  we're providing 1 billion servings of cereal and snacks – more than half of which are breakfasts – to children and families in need around the world by the end of 2016. To learn more about Kellogg, visit www.kelloggcompany.com or follow us on Twitter @KelloggCompany.

SOURCE Kellogg Company