Enjoy Sweet Satisfaction with Murray® Sugar Free Cookies' Award-Winning Dessert Recipes


Battle Creek, Mich. (October 24, 2007) — MURRAY® Sugar Free Cookies is pleased to share five new, award-winning dessert recipes that have limited added sugar, but a sweetly satisfying taste.

November is American Diabetes Month®, bringing awareness to the nearly 21 million children and adults in the United States living with diabetes. According to the American Diabetes Association®, type 2 diabetes is the most common form of the disease. The American Diabetes Association suggests that many people with type 2 diabetes can manage their blood glucose by losing excess weight, taking oral medication, and following a healthy exercise program and meal plan. Limited sugar intake can be a part of this healthy meal plan. With its new dessert recipes, MURRAY Sugar Free Cookies demonstrates that it is possible to limit sugar and keep great taste.

Renowned pastry chefs from across the country created the original recipes during the MURRAY Sugar Free Cookies Sweet Satisfaction Challenge. The competition challenged dessert specialists in Boston, Chicago, Detroit, Phoenix and San Antonio to create a recipe with limited sugar using any of the 18 varieties of MURRAY Sugar Free Cookies.

The award-winning desserts, now available online at www.murraysugarfree.com, include: Strawberry Napoleon, created by Ann Moynihan of Chez Louis in Boston; Cookie and Cream Bites, created by Lori Parrett of Cakewalk in Chicago; Lemon Crunch, created by Jennifer Sedig of the Arizona Culinary Institute in Phoenix; Spiced Pecan and Pineapple Carrot Cake with Mango Sauce, created by Jenny Mattingsley from San Antonio; and Sweet Satisfaction Caribbean Fruit Flan Sensation, created by Tom Mackinnon of Mackinnon's Restaurant in Detroit.

"Limiting sugar intake doesn't mean sacrificing great taste," said Angela Gusse, brand manager, MURRAY Sugar Free Cookies. "Our Sweet Satisfaction Challenge winners prove that quality ingredients and a little creativity are a delicious combination."

About MURRAY Sugar Free Cookies
Consumers have enjoyed MURRAY Sugar Free Cookies since 1940, when the Murray Biscuit Company was founded. In 1999, Keebler Foods Company acquired President Baking Company, which included MURRAY Sugar Free. Kellogg Company acquired Keebler Foods Company in 2001. MURRAY Sugar Free Cookies are now the country's most popular sugar free cookie, with more than 45 percent market share. For local product availability and additional information on the entire MURRAY Sugar Free Cookies line, please visit www.murraysugarfree.com.

About the Kellogg Company
With 2006 sales of almost $11 billion, Kellogg Company (NYSE:K) is the world's leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles, and veggie foods. The company's brands include Kellogg's, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Special K, Rice Krispies, Murray, Austin, Morningstar Farms, Famous Amos, Carr's, Plantation, Ready Crust and Kashi. Kellogg products are manufactured in 17 countries and marketed in more than 180 countries around the world. For more information, visit the company's website at www.kelloggcompany.com.

®, ™, ©2007 Kellogg NA Co.
®, American Diabetes Month is a registered trademark of the American Diabetes Association.
®, McNeil Nutritionals, LLC

Contacts: Stephanie LaDue
Hunter Public Relations 212/679.6600

Thuy-An Wilkins
MURRAY® Sugar Free Cookies