Kellogg Company Named A ‘Best Corporate Citizen’

BATTLE CREEK, Mich., March 5, 2010 – In recognition of its ongoing corporate responsibility efforts, Kellogg Company has been honored by Corporate Responsibility Magazine as one of its “100 Best Corporate Citizens.” Kellogg ranked 58th on the list.

For more than 100 years, corporate responsibility has been at the foundation of Kellogg Company and a key part of its heritage and culture. In early 2009, the company published its first global Corporate Responsibility Report, a comprehensive account of its goals, actions, achievements and areas of opportunity.

 

“Over the last two years, we’ve taken an even more strategic approach to our corporate responsibility priorities, ensuring we’re doing what is best for our consumers, our customers, our employees, the environment and the communities where we live and operate,” said Celeste Clark, Kellogg Company’s chief sustainability officer and senior vice president, global nutrition and corporate affairs. “Being a good corporate citizen is something our company takes very seriously, and we’re honored that our efforts have been recognized.”

 

A few of the company’s recent corporate responsibility initiatives include establishing goals for 15 to 20 percent reductions in energy use, greenhouse gas emissions, water use and waste per metric tonne of food produced by 2015; improving the nutrition credentials of its products, most recently by reducing sugar and sodium and adding fiber; and participating in a variety of community development activities, including its annual United Way campaign that pledged $5.9 million to benefit 28 communities in 2009. Kellogg will publish an update on these activities and more in its second global Corporate Responsibility Report, which will be released on April 7, 2010.

 

To determine its 11th annual “100 Best” list, Corporate Responsibility Magazine evaluated 1,000 global companies on seven criteria: Environment, Climate Change, Human Rights, Philanthropy, Employee Relations, Financial Performance and Governance. Companies are then ranked based on publicly available data in these categories.

 

The full list and methodology will be published in the “100 Best Corporate Citizens” issue of Corporate Responsibility Magazine, available beginning March 9 at www.thecro.com.

 

About Kellogg Company

With 2009 sales of nearly $13 billion, Kellogg Company is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Company’s brands include Kellogg’s®, Keebler®, Pop-Tarts®, Eggo®, Cheez-It®, All-Bran®, Mini-Wheats®, Nutri-Grain®, Rice Krispies®, Special K®, Chips Deluxe®, Famous Amos®, Sandies®, Austin®, Club®, Murray®, Kashi®, Bear Naked®, Morningstar Farm®, Gardenburger® and Stretch Island®. Kellogg products are manufactured in 18 countries and marketed in more than 180 countries. For more information, visit www.kelloggcompany.com. Kellogg’s Corporate Responsibility report including its approach, progress and future direction in the marketplace, workplace, environment and community can be found at www.kelloggcompany.com/CR. For information on Kellogg Company’s commitment to nutrition, visit www.kelloggsnutrition.com.

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CONTACT:

Media Hotline, Kellogg Company

269-961-3799

media.hotline@kellogg.com