The 90-year-old brand continues to innovate with new limited-edition Sweet & Salty flavor

On a day that 74% of U.S. parents say makes their lives more difficult, family breakfast favorite jumps in to provide waffle-sized wins

Breakfast for All In-store coupon initiative through June

Donation Supports February "Feed the Love" hunger relief campaign

The slam dunk? Cheez-It®, Pringles® and Kellogg's Frosted Flakes® are awarding five lucky winners the chance to play basketball with the legends in New Orleans

Alistair Hirst to retire in 2022; Rodrigo Lance named successor

Kellogg's InGrained™ program expected to remove the equivalent of 10,000 vehicles from the road

Company also hosting appreciation events for military families across country

The brand celebrates its iconic can packaging by addressing the "worth it" risk of fans getting their hands "stuck in" during Big Game ad spot

Better Days to Grow Together, a food security program, improved weight and growth in 75% of children who participated

New Cheez-It® Puff'd® defies Cheezpectations™ with poppable form and melt-in-your-mouth snacking experience for a one-of-kind family snack

New cereal delivers 100% daily value of 10 essential vitamins and minerals in every bowlful

Introducing Strawberry & Squash and Apple & Carrot Nutri-Grain® Soft-Baked Breakfast Bars, and Chocolatey Banana Nutri-Grain® Bite

An unexpected twist on an age-old snacking problem takes Pringles center stage for its fifth year during the legendary football matchup and ad showdown

New flavors including Frosted Boston Creme and Frosted Apple Fritter are coming to a store near you.

The industry leading agreement would have provided a pathway to legacy wages and benefits for transitional employees, and immediate wage increases and enhanced benefits for all.

Prince Cheddward is here to celebrate the cheesy, crunchy satisfaction of a century-long, 100% real cheese dynasty and encourage the competing teams to play like kings on December 29

Pringles® Scorchin' Wavy Loaded Nachos add fuel to the fire as the newest addition to the brand's spicy collection

With an array of textures, shapes and flavor profiles, Kellogg's Crackers are a quick and easy solution for festive holiday spreads

You butter believe this melt-in-your-mouth collab, and did you know? People can't stop tweeting how much they love butter on their Pop-Tarts®!*

The brand's iconic mascot, Mr. P, shaves his moustache for the cause and encourages fans to join the movement

Scout Elves climb onto store shelves in September, warming cereal fans' hearts with an early merry breakfast

Kellogg commits $120,000 to support No Kid Hungry and Albertsons Companies Foundation's Nourishing Neighbors

The $20,000 donation to DonorsChoose marks the partnership's commitment to ensuring school sports can thrive in local communities.

The $20,000 donation to DonorsChoose marks the partnership's commitment to ensuring school sports can thrive in local communities.

The $10,000 donation to DonorsChoose marks the partnership's commitment to ensuring school sports can thrive in local communities.

The $20,000 donation to DonorsChoose marks the partnership's commitment to ensuring school sports can thrive in local communities.

From September 15 through January 31st, Halo fans can earn Double XP in Halo Infinite Multiplayer by redeeming receipts from select Pringles®, Cheez-It® Grooves®, Pop-Tarts® and Bear Naked® Products

Fans can share MVPs - MorningStar Farms Veggie Plays - for a chance to win a fan pack filled with MSF apps satisfying their plant-based needs all season long 

Incogmeato® and MorningStar Farms® designated the official plant-based proteins of the San Francisco 49ers and will donate up to one million plant-based Incogmeato® Chik'n Tenders to Feeding America®.

Middle schools across Boston, Cleveland, Los Angeles, Miami, Orlando and Phoenix will benefit, giving more kids access to sports

New printed pastry designs and partnership with NALAC to honor Latinx art and artists

Eggo and Incogmeato by MSF partner up for one day only to give away free Chik'n and Waffles combo packs

Idina Menzel, Award-Winning Actress and Mom, Teams Up With Rice Krispies Treats To Ask Parents to Reflect on 'What Do Your Kids Need To Hear Today?'

Hunt and Collect All Five Limited-Time Kellogg's Bowl Buddies While Supplies Last

CheezItHQ.com makes cheese-ified apparel, accessories, limited-edition products and more just one click away

Limited-Edition Lyrical Lemonade Pop-Tarts Box Drops Nationwide Online Aug. 14, Day After Pop-Tarts x Lyrical Lemonade Experience in Los Angeles

To celebrate the release of new Eggoji™ waffles, Eggo® is donating up to half a million breakfasts to No Kid Hungry

Fan-favorites Kellogg Cereals, Kellogg's® Jumbo Snax, Pop-Tarts® and Rice Krispies Treats® Get a Spooky New Look This Halloween Season

So Long, Sad Lunches! Cheez-It® Snap'd to Give One Lucky Fan $10,000 in Lunch Money and a Year's Supply of Cheez-It® Snap'd to Level Up Lunch

The Duo is Giving Away '4th For All' Combo Packs to Combat Summer's Worst Type of FOMO: Fear of Missing Out on Grilling Out

Incogmeato™ by MorningStar Farms® Burger Patties and now available to Sodexo Chefs in all US locations.

Fan-favorite Sour Cream & Onion Pringles get a fiery upgrade, joining the brand's new spicy collection

First-ever Special 5K® virtual race helps provide up to 2.5 million meals via Feeding America

Out of thousands of entries, one Pennsylvania father wins an at-home play-cation, straight of out of a Western, featuring a 'cheese wheel' mechanical bull, gaming station, and more

New flavors including Peach Cobbler, Banana Crème Pie and Lemon Crème Pie are on shelves now

Available for a limited time, the Pringles Wavy Pineapple Habanero crisps deliver a tangy, smoky taste and the chance to win a sweet beach vacation

- Kellogg brands partner with farmers to responsibly source ingredients and mainstream agriculture practices that restore farmland and ecosystems

Kellogg and Little Debbie® Bring Another Irresistibly Iconic Treat to Breakfast Tables Nationwide

New Limited-Edition Together With Pride Cereal Celebrates the Importance of a Place at the Table for Everyone

Pringles and Wendy's are back with a spicy-chicken-inspired crisp that packs a punch in every bite

The new mystery Pop-Tarts flavor is here, and fans can share their best guesses for a chance to win prizes

The tasty two-some is serving up a one-day only pop-up in Atlanta giving away exclusive menu creations from the Slutty Vegan Kitchen

Chef, brand superfan creates epic birthday treat, offering fans an absurdly satisfying cake to celebrate 100 unbe-cheez-able years, available exclusively on Goldbelly

Builds on Kellogg's commitment to help create Better Days for 3 billion people by the end of 2030

Whether you like strawberry flavored deliciousness, are a chocolate connoisseur, or are a fan of the classics, Rice Krispies Treats has you covered this summer!

The Breakthrough Product Uses Finely-Honed Plant-Based Tear Technology to Replicate the Texture of Real Chicken

New Pringles Wavy Deep Fried Pickle delivers savory snacking satisfaction, available only at Dollar General

Under Pressure: Eggo's New Data-Driven "L'Eggometer" Identifies Parental Pain Points and Keeps the Help Coming with a Year-Long Million Waffle Giveaway