The 90-year-old brand continues to innovate with new limited-edition Sweet & Salty flavor

On a day that 74% of U.S. parents say makes their lives more difficult, family breakfast favorite jumps in to provide waffle-sized wins

Breakfast for All In-store coupon initiative through June

Donation Supports February "Feed the Love" hunger relief campaign

The slam dunk? Cheez-It®, Pringles® and Kellogg's Frosted Flakes® are awarding five lucky winners the chance to play basketball with the legends in New Orleans

Alistair Hirst to retire in 2022; Rodrigo Lance named successor

Kellogg's InGrained™ program expected to remove the equivalent of 10,000 vehicles from the road

Company also hosting appreciation events for military families across country

The brand celebrates its iconic can packaging by addressing the "worth it" risk of fans getting their hands "stuck in" during Big Game ad spot

Better Days to Grow Together, a food security program, improved weight and growth in 75% of children who participated

New Cheez-It® Puff'd® defies Cheezpectations™ with poppable form and melt-in-your-mouth snacking experience for a one-of-kind family snack

New cereal delivers 100% daily value of 10 essential vitamins and minerals in every bowlful

Introducing Strawberry & Squash and Apple & Carrot Nutri-Grain® Soft-Baked Breakfast Bars, and Chocolatey Banana Nutri-Grain® Bite

An unexpected twist on an age-old snacking problem takes Pringles center stage for its fifth year during the legendary football matchup and ad showdown

New flavors including Frosted Boston Creme and Frosted Apple Fritter are coming to a store near you.

The industry leading agreement would have provided a pathway to legacy wages and benefits for transitional employees, and immediate wage increases and enhanced benefits for all.

Prince Cheddward is here to celebrate the cheesy, crunchy satisfaction of a century-long, 100% real cheese dynasty and encourage the competing teams to play like kings on December 29

Pringles® Scorchin' Wavy Loaded Nachos add fuel to the fire as the newest addition to the brand's spicy collection

With an array of textures, shapes and flavor profiles, Kellogg's Crackers are a quick and easy solution for festive holiday spreads

You butter believe this melt-in-your-mouth collab, and did you know? People can't stop tweeting how much they love butter on their Pop-Tarts®!*

The brand's iconic mascot, Mr. P, shaves his moustache for the cause and encourages fans to join the movement